Friday, March 17, 2006

Blog This, Brew That

Homebrew Business Seeks New Name to Celebrate Grand Reopening

From Official Press Release

Big C's Haus of Homebrew is seeking a new name to commemorate their new dedication to providing innovative, exclusive brews on a consistent basis. Since landing a new job and relocating operation in 2004, production has slowed to a crawl. Now that management and personnel have been signed to long term contracts and a new online supplier relationship has been established, the future is bright. To generate excitement amongst their fan base, Big C's has announced a contest to come up with a new name for the homebrew's label. This new name would replace the famous Big C's name and logo on all new products, including apparel and bottle labels, and internal documents. Please cast your vote by posting a comment with your idea(s). Here are a couple of ideas contributed by our staff, followed by their sales pitch of why their idea is best...

1. Big C's Haus of Homebrew - The original name and logo rule. Don't change a thing. Or shorten it to "Big C's". Just put your name in there somewhere because you rule.

2. B-Town Brewing Company - We're from Bellaire and brew and we're a company (well, like a company but different. you don't make any money).

3. Yankee Moonshiner. It's like you could drive the General Lee. I'm too drunk to come up with any reasons. I think it sounds kind of cool.

4. Come up with something new. Run a contest or something. Just use "Unfiltered and Uncensored" as your tag line. When you drink your unfiltered (and unfiltered beer is all the rage today) beer, everything you say is uncensored, and usually offensive. Maybe make it "Unfiltered, Uncensored, and Usually Offensive" but that is kind of long and hard to fit on labels and apparel.

After careful thought, we really like the tag line, but also agree that a naming contest would help spur sales, or at least excitement, or maybe anything other than total apathy towards the brand. So, we're reaching out to you, the drinker, to come up with the next great name that will be synonymous with the next great line of great beers.

With any legitimate contest comes a prize for the winner. That's right, we'll reward you for your creativity. The winner will receive a free t-shirt or long sleeve t-shirt (your choice) complete with the winning brand name, logo, and tag line. In the case the winning name is one provided by our staff, we will award the shirt (APV $25) in a random drawing of all those who contributed a suggestion. Odds of winning the random drawing depend on who we want to win. Just kidding. Maybe we're not kidding. Who knows. Contest void everywhere except for the B-Town Boys and their significant others and some of their immediate family.

So, what do you have to lose? Only your sobriety. The deadline for submitting entries is March 31st. Thank you for supporting your local or not local drunk and brewery.

2 comments:

slyght said...

the colon-izer?

i'm hungover, er no, probably still drunk

J Ho said...

Love Sock Brew